Saturday, January 3, 2009

Strategic Sports Event Management or Planned Change Theories for Nursing

Strategic Sports Event Management: An International Approach

Author: Guy Masterman

The hosting of sports events — whether large international events, or smaller niche interest events — has huge and long-lasting impacts on the local environment, economy and industry.

Strategic Sports Event Management: An international approach provides students and event managers in the industry with an insight into the strategic management of sports events of all scales and nature. The framework offers a planning process that can be used to understand the importance of a strategic approach, and shows how to implement strategies that can achieve successful sports events over the short and long-term.

Using international case studies such as the Sydney Olympics 2000, boardsurfing events in the UK, US and Australia, the Manchester Commonwealth Games 2002, the Salt Lake City Winter Olympics 2002 and Athens Olympics 2004, this text looks at:

* The organisations involved such as the IOC, FIFA and IAAF, and their interactions with charities, the media and promoters.
* The planning process — short-term and long-term benefits, and evaluations.
* Operational strategies including IT, communications, equipments and personnel.

Guy Masterman is Assistant Professor in Sports Management at the Tisch Center for Hospitality, Tourism and Sports Management, New York University, USA.

Butterworth-Heinemann's Hospitality, Leisure and Tourism series of books is aimed at both academic courses and management development programmes. The series represents a planned and targeted approach to the subject and the portfolio of titles provide texts that match management development needs through various stages from introductory to advanced. The series givespriority to the publication of practical and stimulating books that are recognised as being of consistent high quality.

THE SERIES EDITOR

Professor Conrad Lashley is Professor of Hospitality Retailing at the School of Tourism and Hospitality Management at Leeds Metropolitan University. His research interests have largely been concerned service quality management, and specifically employee empowerment in service delivery. He works closely with several major industry organisations including the British Institute of Innkeeping, Scottish and Newcastle Retail and McDonald's Restaurants Limited.



Table of Contents:
1The sports events industry7
2Event organizations28
3The sports event planning process45
4Impacts and legacies67
5Financial planning and control89
6Event revenue maximization101
7The bidding process118
8Event implementation135
9Marketing planning and implementation148
10Innovative communications167
11Sports event sponsorship191
12Research and evaluation219

Look this: The Pathways to Sobriety Workbook or The New Age Herbalist

Planned Change Theories for Nursing: Review, Analysis, and Implications

Author: Louette R Johnson Lutjens

In a groundbreaking publication, Constance Rimmer Tiffany and Louette R. Johnson Lutjens present a foundation for nurses: understanding of planned change. Planned Change Theories for Nursing contains overviews of three widely accepted change theories and a new systems-oriented planned change theory and shows the implications of these theories for nursing practice. The first section of this book offers a thoughtful overview of the issues involved in the use of planned change theories, beginning with the rationale for studying planned change theories and important points to consider in choosing among them. The authors then explore the role of power in change and discuss moral and ethical questions involved in planned change. The final chapter in this section addresses the diagnostic process, innovations as solutions, and the evaluation of planned change. Chapter 9 serves as a transition in which the authors reflect on the implications of planned change in a representative nursing model, the well-known Roy Adaptation Model. This chapter also provides a nursing orientation for Part II, in which the authors examine in turn Lewin's micro theories; Bennis, Benne, and Chin's planned change writings; the Rogers Diffusion Model; and Bhola's Configurations Model. For each of these theories or models, the authors present an overview, an analysis and critique, and a discussion entitled, "Altering the Peg," in which the theories are individually viewed in light of the key concepts in the Roy Adaptation Model. The book concludes with a discussion of the theoretical underpinnings for carrying out planned change research and incorporating research findings in nursing practice. Inaddition, the appendixes provide a wealth of source information for the theories discussed.

Planned Change Theories for Nursing makes a significant contribution to the nursing literature and will be welcomed by scholars, advanced practitioners, and students in nursing administration, theory and research.

Booknews

Outlines three widely accepted change theories and a new systems- oriented theory, and demonstrates their implications for nursing practice. Explores the rationale for studying planned change theories and criteria for choosing among them, then delves into the role of power in change, moral and ethical questions arising from planned change, the diagnosis process, innovations as solutions, evaluating planned change, and other aspects. Includes a glossary without pronunciation. Annotation c. by Book News, Inc., Portland, Or.



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